My Adventures In Testing Tanning Salon Software
If you own or want to own a tanning salon, you must get effecient salon
software. It's one of the most important decisions you'll make. It can be very
frustrating if you don't have a program that is userfriendly, has detailed reporting,
and data base management. It's absolutely crucial.
In a nutshell, here are the things you need to consider before purchasing
tanning salon software...
Reporting: you need to analyze your client data so you can see where
your customers are coming from, what they are buying, when they are buying,
and how often they are buying. And that's just for marketing. So be sure to
get software that has all kinds of reporting features.
Data Base: it must be able to easily segment your customer data and
download to an Excel spreadsheet. This way you can print on your own envelopes
and postcards or send it to a mail house so they can do it for you. Do not settle
for labels. Some software only allows you to segment your data and print on
labels. Labels on marketing pieces reduce response to your marketing efforts
by as much as 80%!
User friendly: your tanning software must be user friendly, and you should
not have too click to much to get a function done. Imagine you have a line of
customers waiting to tan and you have to click 10 times for each customer just
to make a transaction.
This article is not quite complete. We'll be adding more features you need
to consider.
Related Articles:
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