My Adventures In Testing Tanning Salon Software
If you own or want to own a tanning salon, you must get efficient salon software. It's one of the most important decisions you'll make. It can be very frustrating if you don't have a program that is user-friendly, has detailed reporting, and data base management. It's absolutely crucial. In a nutshell, here are the things you need to consider before purchasing tanning salon software... Reporting: you need to analyze your client data so you can see where your customers are coming from, what they are buying, when they are buying, and how often they are buying. And that's just for marketing. So be sure to get software that has all kinds of reporting features.
Data Base: it must be able to easily segment your customer data and download to an Excel spreadsheet. This way you can print on your own envelopes and postcards or send it to a mail house so they can do it for you. Do not settle for labels. Some software only allows you to segment your data and print on labels. Labels on marketing pieces reduce response to your marketing efforts by as much as 80%!
User friendly: your tanning software must be user friendly, and you should not have too click to much to get a function done. Imagine you have a line of customers waiting to tan and you have to click 10 times for each customer just to make a transaction. This article is not quite complete. We'll be adding more features you need to consider. Related Articles:
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